Float Magic
152 2nd Ave S, Twin Falls, ID 83301
Twin Falls, Idaho, United States
Address
City: Twin Falls
State: Idaho
Postal Code: 83301
Country: United States
Business facts
Estimated annual revenue~$126.9K
Estimated employees~3
In business since2021 (est.)
Estimate based on strong signals
Area statistics (83301)
Population61,291
Median household income$59,443
Source: US Census ACS
About
Float Magic is the Valley's premier REST and Recovery Center, offering a range of therapies and classes to help individuals relax and rejuvenate. Located in Downtown Twin, the center provides Float Therapy, Sauna Therapy, Photobiomodulation Therapy, Massage, Psychotherapy, Meditation, and Mindfulness Classes, as well as a Chill space and Zen Garden for guests to enjoy. Additionally, Float Magic offers customized corporate event packages to meet wellness model needs.
ℹ️
Diversity Management
Woman Led
🏳️🌈
LGBTQ Friendly
Yes
♿
Wheelchair Accessible
Parking, Restroom, Seating, Yes
Market analysis
Earning below its category median in a growing category (Wellness Center).
EstimateCategory trend: 2024, +6.5%
Revenue trend (modeled)
~$68.9K2019
~$64.9K2020
~$74.8K2021
~$92.9K2022
~$106.9K2023
~$126.9K2024
Modeled from official industry statistics+13.0%/yr since 201980% confidence band: ±42%
Property
Lot size0.29 acres
CountyTwin_falls
Assessed value$494.7K
ObservedPublic assessor / cadastre record
Category context
| Businesses | Total revenue | Mean | Median | Median rating | vs median | |
|---|---|---|---|---|---|---|
| Wellness Center in Idaho | 373 | ~$138.7M | ~$387.5K | ~$255.5K | 5.0★ | 0.5× |
Category revenue trend2024: +6.5%2023: +6.7%2022: +6.5%2021: +9.3%Modeled from business-level estimates
Chain pressure625 chains expanding in this category, led by stlukesonline.org, kh.org, saintalphonsus.org (+4,522 locations since 2016)
Revenue trajectory vs benchmarks (indexed, 2019 = 100)
Estimate
Immediate area (1 km)
| Businesses | Total revenue | Mean | Median | Jobs | Estimated wage bill | vs median | |
|---|---|---|---|---|---|---|---|
| 1 km area (all businesses) | 307 | ~$361.0M | ~$1.2M | ~$410.4K | 1,393 | ~$94.2M | 0.3× |
| Other service activities | 40 | ~$10.1M | ~$251.8K | — | 101 | — | — |
| Human health and social work activities | 18 | ~$14.0M | ~$776.4K | — | 114 | — | — |
1 km area (all businesses): median from the 261 of 307 businesses with estimates
Estimate
Area conditions (83301)
Population61,291 ±870
Median household income$59,443 ±$3,292
Median home value$255,100
Bachelor's degree or higher0.2%
Unemployment rate0.0%
Source: US Census ACS