Hello Ruby
121 E Main St, Vermillion, SD 57069
Vermillion, South Dakota, United States
Address
City: Vermillion
State: South Dakota
Postal Code: 57069
Country: United States
Business facts
Estimated annual revenue~$367.3K
Estimated employees~2
In business since2025 (est.)
Estimate based on strong signals
Area statistics (57069)
Population12,872
Median household income$52,052
Source: US Census ACS
About
Hello Ruby is located in Vermillion, South Dakota. This business is working in the following industry: Women's clothing.
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Credit Cards
Debit Card, Yes
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Dining Options
Delivery
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Diversity Management
Woman Led
🏳️🌈
LGBTQ Friendly
Yes
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Wheelchair Accessible
Parking, Yes
Market analysis
Earning below its category median in a growing category (Women's clothing).
EstimateCategory trend: 2021, +11.6%
Revenue trend (modeled)
~$297.5K2019
~$257.9K2020
~$298.1K2021
~$330.3K2022
~$349.0K2023
~$367.3K2024
Modeled from category averages for the region+4.3%/yr since 201980% confidence band: ±68%
Category context
| Businesses | Total revenue | Mean | Median | Median rating | vs median | |
|---|---|---|---|---|---|---|
| Women's clothing in South Dakota | 282 | ~$204.9M | ~$729.2K | ~$497.3K | 4.5★ | 0.7× |
Category revenue trend2021: +11.6%2020: -21.1%2019: +1.2%Modeled from business-level estimates
Chain pressure6 chains expanding in this category, led by Creativespark, Gap, Fit My Feet Mitchell (+21 locations since 2016)
Revenue trajectory vs benchmarks (indexed, 2019 = 100)
Estimate
Immediate area (1 km)
| Businesses | Total revenue | Mean | Median | Jobs | Estimated wage bill | vs median | |
|---|---|---|---|---|---|---|---|
| 1 km area (all businesses) | 220 | ~$168.7M | ~$766.8K | ~$326.4K | 951 | ~$71.7M | 1.1× |
| Wholesale and retail trade; repair of motor vehicles and motorcycles | 36 | ~$47.6M | ~$1.3M | — | 117 | — | — |
1 km area (all businesses): median from the 182 of 220 businesses with estimates
Estimate
Area conditions (57069)
Population12,872 ±203
Median household income$52,052 ±$5,223
Median home value$213,000
Bachelor's degree or higher0.4%
Unemployment rate0.1%
Source: US Census ACS