Outermost Layer

4.8★★★★★(49 reviews)

518 Broadway N, Fargo, ND 58102

Fargo, North Dakota, United States

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Business facts

Estimated annual revenue~$427.5K
Estimated employees~4
In business since2010
Estimate based on strong signals

Contacts

Area statistics (58102)

Population32,256
Median household income$56,823
Source: US Census ACS

About

"Outermost Layer" is Fargo's first specialty clothing and accessory store for active lifestyles, located in Downtown Fargo. The store offers a wide range of cool clothing, footwear, and accessories from top brands like Patagonia, Marmot, The North Face, and Keen. The owners of Beyond Running are excited to provide excellent service and knowledge to customers who share a love for the outdoor lifestyle. Stay tuned for more details about this exciting new venture!

🚲
Bike Parking
Yes
💳
Credit Cards
Apple Pay, Yes
🍽️
Dining Options
Delivery
🅿️
Parking
Street Parking, Valet, Yes
🐾
Pet-friendly
Yes
💰
Price
$$$
Wheelchair Accessible
Parking, Yes
Categories: Retail sale of clothing, footwear and leather articles in specialized stores, Outdoor Sports Store, Women's clothing, Shoe stores.
ISIC Codes: 4763, 4771.

Market analysis

Earning around its category median in a growing category (Retail sale of clothing, footwear and leather articles in specialized stores).

EstimateCategory trend: 2021, +11.6%

Revenue trend (modeled)

~$292.3K2019
~$300.5K2020
~$347.0K2021
~$384.5K2022
~$406.2K2023
~$427.5K2024
Modeled from category averages for the region+7.9%/yr since 201980% confidence band: ±68%

Property

Lot size4,230 sq ft
CountyCass
ObservedPublic assessor / cadastre record

Category context

BusinessesTotal revenueMeanMedianMedian ratingvs median
Retail sale of clothing, footwear and leather articles in specialized stores in North Dakota1,079~$892.8M~$832.9K~$387.6K4.5★1.1×
Category revenue trend2021: +11.6%2020: -21.1%2019: +1.2%Modeled from business-level estimates
Chain pressure5 chains expanding in this category, led by Leela & Lavender, Daily Thread, Glik's (+10 locations since 2016)

Revenue trajectory vs benchmarks (indexed, 2019 = 100)

Estimate

Immediate area (1 km)

BusinessesTotal revenueMeanMedianJobsEstimated wage billvs median
1 km area (all businesses)1,094~$2.0B~$1.8M~$554.3K7,296~$587.9M0.8×
Wholesale and retail trade; repair of motor vehicles and motorcycles196~$416.7M~$2.1M869

1 km area (all businesses): median from the 888 of 1,094 businesses with estimates

Estimate

Area conditions (58102)

Population32,256 ±1,529
Median household income$56,823 ±$3,090
Median home value$229,100
Bachelor's degree or higher0.5%
Unemployment rate0.0%
Source: US Census ACS
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