Shell
1210 Michigan Ave, Baldwin, MI 49304
Baldwin, Michigan, United States
Address
City: Baldwin
State: Michigan
Postal Code: 49304
Country: United States
Business facts
Estimated annual revenue~$2.4M
Estimated employees~9
Estimated wage bill~$168.8K
In business since2015 (est.)
Estimate based on strong signals
Contacts
Cashier
Area statistics (49304)
Population4,614
Median household income$35,882
Source: US Census ACS
About
Shell is located in Baldwin, Michigan. This business is working in the following industry: Gas Station.
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Credit Cards
American Express, Debit Card, NFC
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Parking
Parking Lot, Yes
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Price
$$
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Restroom
Yes
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Wheelchair Accessible
Parking, Restroom, Yes
Market analysis
Earning above its category median in a growing category (Gas Station).
EstimateCategory trend: 2021, +7.9%
Revenue trend (modeled)
~$1.7M2019
~$1.8M2020
~$1.9M2021
~$2.1M2022
~$2.2M2023
~$2.4M2024
Modeled from category averages for the region+6.3%/yr since 201980% confidence band: ±68%
Property
Lot size2.81 acres
Land use201
CountyLake
Parcel ownerBLARNEY CASTLE OIL CO INC
On this lotshared with 4 other businesses
ObservedPublic assessor / cadastre record
Category context
| Businesses | Total revenue | Mean | Median | Median rating | vs median | |
|---|---|---|---|---|---|---|
| Gas Station in Michigan | 5,815 | ~$13.5B | ~$2.3M | ~$1.5M | 4.0★ | 1.5× |
Category revenue trend2021: +7.9%2020: +5.1%2019: +5.1%Modeled from business-level estimates
Chain pressure68 chains expanding in this category, led by Bp, Eagle, Shell (+1,368 locations since 2016)
Revenue trajectory vs benchmarks (indexed, 2019 = 100)
Estimate
Immediate area (1 km)
| Businesses | Total revenue | Mean | Median | Jobs | Estimated wage bill | vs median | |
|---|---|---|---|---|---|---|---|
| 1 km area (all businesses) | 146 | ~$163.6M | ~$1.1M | ~$517.9K | 862 | ~$65.9M | 4.6× |
| Accommodation and food service activities | 15 | ~$8.6M | ~$573.8K | — | 121 | — | — |
| Wholesale and retail trade; repair of motor vehicles and motorcycles | 14 | ~$22.6M | ~$1.6M | — | 64 | — | — |
1 km area (all businesses): median from the 99 of 146 businesses with estimates
Estimate
Area conditions (49304)
Population4,614 ±370
Median household income$35,882 ±$4,136
Median home value$107,600
Bachelor's degree or higher0.1%
Unemployment rate0.1%
Source: US Census ACS